Information for homebuilders 

Registering for Help to Buy: Equity Loan

You can only provide homes for Help to Buy: Equity Loan (2021-2023) if you are a registered homebuilder and approved for the scheme. 

If you have registered for a previous scheme you will need to register for Help to Buy: Equity Loan (2021-2023).  

Before you register for Help to Buy: Equity Loan

Before you register, you must read the Help to Buy: Equity Loan (2021-2023): 

This guidance gives an overview of the scheme, how to register, and the role we play as a Help to Buy agent. 

Based on the Help to Buy: Equity Loan (2021-2023) Funding Administration Agreement, homebuilders can only participate in the new scheme, market or offer Help to Buy homes to homebuyers when they are in contract. Help to Buy: Equity Loan (2021-2023) is new and separate from the current scheme. 

How to register

To become a Help to Buy homebuilder, please register your interest and submit a forecast on the Investment Management System.

For more information about how to submit a registration application, refer to Part 4 of the Help to Buy: Equity Loan (2021-2023) builder participation guidance.

Promoting your properties on our website

We have produced a guide [PDF, 265KB) explaining how to upload properties for sale, using Help to Buy, onto our website

Using the Help to Buy brand

You must follow the official brand guidelines when using the Help to Buy logo and imagery. 

It's important that you follow this guidance. The use of this government-approved suite of logos and straplines is closely monitored. 

Any advertising found to contravene the guidance or mislead consumers is regarded as a breach of the contract you agree to when you become a homebuilder registered for Help to Buy. You risk suspension from the scheme if you do this.  

More information

If you have been unable to find the answer to your query, please contact us